Corona | New York
Corona | New York
Corona | New York
Corona | New York
Corona | New York
Corona | New York
Corona | New York
Corona | New York
Corona | New York
Corona | New York
Corona | New York

Project details

Location
New York
Client
Corona / Wink Amsterdam
Size
80 m2
Year
2014

Information project

For beer brand Corona, Maurice van Bakel and Dutch creative company Wink were asked to design an outstanding promotional element for various rooftop locations. Specially designed freestanding bars and meeting areas, constructed in wood, were placed on platforms, defining their own private space. At sunset, they were illuminated by fridges and other elements fitted with an intelligent lighting system, giving the outdoor spaces an intimate and cosy atmosphere for a long midsummer night’s rooftop party.